Linux.com discuss the purpose of the Etch Debian release and the comming releases.
Read it here
In other words, instead of trying to compete directly with distros like Ubuntu for ease of use, Debian is experimenting with a different approach. While growing aware of the need to work with new users, it is also preserving some of the traditional do-it-yourself approach of free software by giving users the chance to learn more about their operating system should they choose. This philosophy shows in every aspect of Debian 4.0, from its install program to its desktop, software installation, security, and software management.